come toget with cake! 1 2 Just Love was founded by Mike Woods, a father of 3 children, 2 of which have severe anaphylactic allergies. Coming from a history managing food factories that could never guarantee safe products for his children, Mike started Just Love in 2010, launching the UK’s first ever ‘nut free’ celebration cake onto UK shelves. After watching his children get excluded from birthday parties, turned away from restaurants and excluded from the experiences other children were having, he felt compelled to remove more allergens, expand the range and launch into Food service. Mike Woods Founder of Just Love